Impact ROI
MEASURING IMPACT
Investment Must Be Proven.
Wild Origins does not want partners simply to receive a photograph and a thank-you letter.
We aim to demonstrate what changed.
Possible measurements include:
Baseline assessments
People reached
People trained
Awareness improvement
Risk reduction
Corrective actions completed
Community participation
Youth outcomes
Skills development
Local procurement
Tourism opportunities created
Destination exposure
Programme milestones
Photographic evidence
Documentary evidence
Digital reach
YouTube views and watch time
Media exposure
Brand association value
Make social investment visible, measurable and defensible.**